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Showing posts from June, 2022

Does page speed affect your GOOGLE SEARCH RANKING? | Marz Now

There is no doubt that page speed will affect your Google search rankings. The higher the ranking in the search results, the faster the page loads. This is because Google considers page speed when ranking pages. To make the page load faster, optimise the image, compress the code, and use the cache plugin. If you want to improve page speed, then contact the Digital marketing company Melbourne today. We can help you optimize your pages so they load quickly and rank higher in Google search results.   There's no doubt that page speed is essential for a great user experience. But does it also affect your Google search ranking?   Google has said in the past that page speed is a ranking factor, but there's been some debate on whether that's still true.   The most recent word from Google is that while page speed is still important, it's not as much of a ranking factor as it used to be.   Of course, this doesn't mean that you can ignore page speed altogether...

How to Use Hashtags Effectively on Social Media in 2022? | Marz Now

  In recent years, the use of hashtags has exploded on social media. Platforms like Twitter, Instagram and even Facebook have embraced the hashtag's power, using it to categorize content and make it more discoverable.   Marz Now - Best SEO Company Melbourne is here to make you understand how to use hashtags effectively is essential for businesses and individuals looking to promote their brand on social media. Here are some pointers for hashtag usage in 2022 on social media:   1. Do your research: Before you start using hashtags, it's essential to research and understand which ones are most relevant to your content and audience. There are various techniques for doing this, such as: - Use a hashtag research tool like Hashtagify or RiteTag. - Look at the hashtags other people in your industry are using. - See which hashtags are used most frequently in your social media feeds.   2. Use relevant hashtags: Once you've done your research, it's time t...

5 Market Research Tools for Digital Marketing | Marz Now

I n the digital age, it is critical to use the most up-to-date marketing tools and technologies to stay ahead of the competition. Because digital marketing is constantly evolving, staying up to date on the latest tools and trends is critical. Using the appropriate market research tools, you can ensure that your digital marketing initiatives are successful and current. The following are some of the most crucial tools for conducting market research for digital marketers:   1. Google Analytics: This free tool can give you a lot of insights into your website traffic and customer behavior.   2. Google Trends: This is the most favorite tool used by web development company in Melbourne. Like other tools Google Trends is also a free tool for tracking the popularity of search terms over time. This is an excellent tool for determining your marketing campaigns' effectiveness and which topics are trending online.   3. BuzzSumo: BuzzSumo is again a free tool that al...

Marz Now - Digital Selling Vs. Social Selling

If you follow our blog, you already know that social selling is hot right now. Since its founding in 2012, it has expanded explosively in the market. However, there is another term that I often come across these days. It's a digital sale.   The first thing you need to know about social and digital selling is that these are two different processes. Social selling will be part of digital selling if you need to create an org chart. These terms are incompatible. However, the ultimate goal is the same. Educate and influence buyers, preferably close deals.   Social Selling: As already mentioned, social selling is an element of digital sales. I define it as a meeting with a buyer who already has online due diligence. Shoppers leverage social selling by working within peer-to-peer networks, digesting content, getting information, and making intelligent purchase decisions. So, where do the sellers come from?  online marketing strategies Melbourne  The job of the soc...

Marz Now - Boost your customer experience with attractive landing pages

  Are you searching for possibilities to develop your lead listing and get extra sales? If so, the first-class way to reinforce those numbers is through your touchdown pages.   Landing pages are locations on your internet site where clients will land after clicking a hyperlink in an e-mail, on social media, or advert on another site. The intention is to get clients to take action, benefitting from an offer, becoming a member of your e-mail listing, or signing up for a webinar.   Today, we're going to discover five matters you could do to skyrocket conversions in your touchdown pages with help of simple  business marketing strategies Melbourne .   Let`s get started:   1) Optimize Site Speed Our first piece of recommendation will assist you in improving touchdown web page conversions and enhancing consumer experience (UX) on your internet site. Optimizing overall performance throughout the board will first-rate impact on engagement, sales, a...

Marz Now - 10 Ways to get noticed on Instagram

Those pointers will assist if you have a handful of fans on Instagram and aren`t receiving the likes or remarks you need. Have you used Instagram for some time with best have a handful of fans to expose for it? Do you not often get a hold of likes and remarks to your snapshots, despite your quality efforts and  digital marketing strategy Melbourne ?   If so, those pointers have to assist you are making a touch and coming up with a higher concept of the way to get your Instagram profile observed.   1. Upload Only Your Best Photos Take an observation of the humans you comply with on Instagram. Unless they are friends, celebrities, or more excellent realistic Instagram money owed, you are probably following them because you like their snapshots.    2. Pick a Niche If you want to get Instagram fans, you are probably searching for a positive type of follower. For example, if you tour a lot, you will need to attract different travelers. You need differ...